The biggest problem with the customer experience in most companies is how employees talk to customers. All too often, employees come across as indifferent, cold, uncaring, rushed or rude. This employee “attitude problem” can be […]
Category: Beyond Wow book
6 Things We Can Learn About the Chat Customer Experience from Amazon.com
Yesterday I had to reach out to Amazon.com for customer support for my daughter’s Kindle Fire. I chose Chat for my help, and I’m so glad I did because I received refreshingly excellent service that made me say, “Now that’s Beyond WOW!”
Click the image to see my chat conversation
6 things impressed me and made me say “WOW!”
1. It was a holiday (Memorial Day), and the Chat representatives were working.
This was super convenient for me as a consumer on my day off.

