Three or four times a year I teach 5-week courses at the University of Phoenix in the Business Management College. I love bringing my real-world experience as a female business owner and consultant to some […]
Author: myragolden
I Monitor My Daughter’s Online Activity
From time to time I use my blog as a platform to share my personal views that have nothing to do with customer service. This is one of those times. Monitoring my pre-teen’s cellphone/Internet activity […]
Every week I handwrite 3 thank you notes to clients, family, or friends…and I challenge you to do this too.
Every Friday I sit down and I handwrite 3 thank you notes. I thank clients, family, friends, my husband, or anyone I feel gratitude towards. I write the thank you notes by hand because in […]
Cheesecake Factory Forgot My Key Lime Cheesecake…But then they made me smile!
Cheesecake Factory Customer Experience, a photo by Myra Golden on Flickr. On Saturday afternoon my daughter and I swung by the Cheesecake Factory for a to-go dinner in between a spa appointment and my son’s […]
Bad Customer Service Can Make Your Company Really Popular on FaceBook
So, I’m scrolling through my FaceBook timeline and I see this post from a distraught bride-to-be. She walked out of a bridal store in tears because she couldn’t get service. She believes her decorated (tattooed) […]
How Target Got Loyalty Rewards Right
From airlines to coffee shops to retail stores, everybody has some sort of loyalty rewards program. Some loyalty rewards programs are effective, but many are not. Next week I’m speaking about loyalty programs at a […]
7 Phrases That Convey Empathy to Customers
One of the skills we practice in my onsite customer service workshops is how to acknowledge customer concern. That is, how to make the customer feel heard, respected and understood when they voice a problem or complaint. Here are some of the exact phrases I share in my training sessions:
7 Phrases That Convey Empathy to Customers
How to Establish Rapport with Callers in 6 Seconds Flat

I just got off the phone with a call center agent who is in fear of losing her job because her supervisor says her tone, attitude and approach with customers is unacceptable. she has exactly 90 days to improve — or she will be fired.
She said she found my blog when she googled how to improve your customer service skills. I wished I could be there sitting across from this young woman, who I imagine is in her early 20s, and coach her. But she’s in Los Angeles and I have a plane to catch this afternoon, heading to the east coast.
I did coach this young customer service representative, over the phone, on how to soften her approach by making sure she doesn’t over-talk customers, by using what I call a “lead-in” and by listening with the intent to understand.
We talked for nearly an hour and then I gave her a complimentary enrollment in my online learning suite. She touched me with her proactive spirit and now I am determined to help her.
After coaching this young lady, I thought it might be helpful to share with you 4 of the tips I shared with her today. Maybe these tips can help your own employees deliver a better customer experience over the telephone.
What would you want if you were the customer?
What would you want if you were the customer?, a photo by Myra Golden on Flickr. My husband made an online purchase last week and after several days, he had heard nothing from the company […]
Do you want parrots or people in your contact center?
Do you want parrots or people in your contact center?, a photo by Myra Golden on Flickr. Last October, after I delivered a wonderfully-received keynote in Orlando, I grabbed my camera bag, slipped out of […]

