Author: myragolden

Myra is a favorite training partner to Fortune 500 companies with her customized, engaging, behavior-changing (and fun) customer service workshops, working with McDonald’s, Coca-Cola, Frito-Lay, Michelin, Vera Bradley and other brands.
Uncategorized by myragolden

Yield to Callers (Don’t over talk or interrupt)

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I couldn’t remember the last time I got a really good photo of my daughter, other than the many snaps I take on my phone, so yesterday I grabbed my camera and had Lauren join me in the front yard.

“In front of the bird bath,” I told her. “That way the evergreen will be in the background, and it will be gorgeous.” She’s 16, and that means she’s tethered to her phone. Instead of posing for me, my daughter posed for the camera on her phone. Her smile was real and perfect. Her eyes lit up, and she was clearly enjoying the photo shoot, her photo shoot. Alas, the “Selfie Generation.”

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Customer Experience Design by myragolden

Keep Customers Apprised – An easy way to improve the customer experience

Here’s a quick way to make life easier for your customers. Keep them apprised of the next steps in their customer journey. Super Shuttle, a nationwide airport shuttle service, put a smile on my face and removed the risk of stress in my life by merely keeping me apprised.

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As I was gathering my things and heading out of the keynote ballroom, my iPhone buzzed. It was a text from Super Shuttle. They texted to give me my vehicle number and a link for me to track my shuttle. I had a very short window of time to get back to the airport for my flight, and it was rush hour in Austin. This text with tracking information certainly made life easier for me.

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Uncategorized by myragolden

What It’s Like to Attend a Myra Golden Keynote –> DFW Airport Women’s Conference (WIN) 2016

I loved speaking at the 2016 DFW Airport Women’s Initiative Network (WIN) Conference. We had more than 600 beautiful, talented and driven women in attendance. I truly enjoyed working with the executives at DFW Airport to design this special keynote to focus on taking the customer experience to the next level.

Keynote

After my keynote, the ladies blessed me with hugs, invitations to be in selfies, conversations, smiles and promises to stay in touch. I felt so welcome, so apart of this network of strong professional women.

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Uncategorized by myragolden

4 Pain Points of Coaching Employees and How to Handle Them

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We coach employees to make them better, and to correct unacceptable performance. In both cases, there are four things you, as a “coach” must do to make coaching bring out behavioral change.

The Four Things Coaching Must Be

Immediate – You can’t put off coaching discussions.

Foreseeable – Your expectations must be clear, so no one is surprised. Ever.

Consistent – You can’t give corrective feedback sometimes, and then other times turn a blind eye.

Impersonal – You can’t talk to some employees about poor performance, but sit back and let some employees make the same mistakes. Doing this makes you seem unfair, and this spells big problems.

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